Our Founders

The founders of Ultimate Health Matters — wellness advocates Jana Long and Lisa Choate — bring a unique perspective and approach to corporate wellness. As entrepreneurs with more than 45 years combined experience at the corporate executive level and certification in various fitness and nutritional programs, Jana and Lisa understand the concerns of forward–looking executives when it comes to healthcare costs.

Jana and Lisa demonstrate a commitment to excellence as health–promotion professionals with an undying passion to help the heart of your business and improve the bottom line.

Jana Long, a formerJazzercise instructor, is certified as a Wellness Coach through The Cooper Institute and in fitness programs. Most recently, she tailored the "Jazzercise Personal Touch" program, a specialized program focused on intense strength training. Jana’s 20 years of corporate management experience provide unique perspective on wellness programs that yield continued success for clients. Jana serves on The Cooper Institute Development Advisory Board. She received a bachelor’s degree from the University of Texas at Arlington.

Lisa Choate brings more than 24 years as a proven leader in corporate management at large corporations, including Southwest Airlines, Deloitte, Excel Communications and Bank of America. Lisa has received wellness industry certifications such as Wellness Coach and Nutrition Specialist from The Cooper Institute. She is active in the Dallas community, serving on the Board of Management for the Town North YMCA and the Audit Committee of the University of Texas at Dallas. Lisa received a bachelor’s degree from the University of North Texas. Lisa recently completed the Cooper Institute Weight Management Leadership Course.

Jana and Lisa are proud members and supporters of the National Association of Women’s Business Owners and the Texas Coalition of Worksite Wellness.

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